Other Language school.1photo - Processing a portrait. Creating your own brand - Dmitriy Chursin

Processing a portrait. Creating your own brand

In this master class, we tried to combine the commercial and technical areas of work of a portrait photographer. How to create your brand and how to develop it? How to retouch and process a portrait without spending a lot of time? How to build a work so that it brings not only pleasure? You will find answers to all these questions in this MK.

Part 1. Work on a personal brand

• creating your own name / brand
• competent pricing
• work with customer
• separation of creativity and work
• burnout
• creative crises and ways to overcome them
• ability to stand out in the photography market
• combination with the main work and priorities
• high-quality social networks
• choosing your own direction in photography
• analysis of the main mistakes of photographers
• portfolio integrity and personal style in photography
• self-education and self-development
• setting goals and ways to achieve them
• answers on questions

Part 2. Processing a portrait

• Frame preparation in Adobe Lightroom / Camera Raw
• composition and main points
• primary and secondary tasks in processing
• basic settings
• universal retouch in Photoshop for any frame, quick and easy
• plastic "without consequences"
• strengthening the natural frame volume in various ways (I’ll give you an arsenal, there will always be plenty to choose from for a specific frame)
• work with black and white drawing
• glare tricks
• eye treatment
• basic principles of color grading
• set of own colors for tinting
• local color work
• parsing common errors
• answers on questions

Examples of the author


LINK : https://school.1photo.tv/lesson/305

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